Lotus International
Making a complex manufacturing business easier to understand.
- Industry
- Contract manufacturing
- Scope
- Branding, website design and development, marketing
- Role
- In-house work by Joe Lint as Business Development & Marketing Specialist at Lotus International.
- Website
- licus.com
A prospective customer needs to see what Lotus can take on, how its capabilities fit together, and whether it is the right partner for a product. The website gives that breadth a structure: capabilities, industries, the facility, and a guided path to an inquiry.
- Capability and industry pages offer different ways into the same business.
- Facility imagery and quality credentials bring the operation into the sales conversation.
- A guided inquiry gathers product, service, and volume information to frame the next step.